A STUDY ON CRITERIA FOR PRODUCT SELECTION AND RECALLING POTENTIAL OF TV COMMERCIALS WITH SPECIFIC REFERENCE TO CONSUMER NON-DURABLES (TOOTH PASTE, SHAMPOO, BATH SOAP,
TALCUM POWDER)

Dublin Core

Title

A STUDY ON CRITERIA FOR PRODUCT SELECTION AND RECALLING POTENTIAL OF TV COMMERCIALS WITH SPECIFIC REFERENCE TO CONSUMER NON-DURABLES (TOOTH PASTE, SHAMPOO, BATH SOAP,
TALCUM POWDER)

Subject

A STUDY ON LEVEL OF CONVINCING TO BUY THE PRODUCT THROUGH
ADVERTISEMENT AND RECALLING POTENTIAL OF TV COMMERCIAL WITH SPECIFIC REFERENCE TO CONSUMER NON-DURABLES (TOOTH PASTE, SHAMPOO, BATH SOAP, TALCUM POWDER)

Description

NGM College Library

Creator

Dr.R.Vidwakalyani & P.Anu Shruthi

Source

NGM College Library

Publisher

NGM College Library

Contributor

NGM College Library

Language

English

Files

Citation

Dr.R.Vidwakalyani & P.Anu Shruthi, “A STUDY ON CRITERIA FOR PRODUCT SELECTION AND RECALLING POTENTIAL OF TV COMMERCIALS WITH SPECIFIC REFERENCE TO CONSUMER NON-DURABLES (TOOTH PASTE, SHAMPOO, BATH SOAP,
TALCUM POWDER),” NGM COLLEGE IR, accessed January 17, 2026, https://ir.ngmclibrary.in/items/show/1742.